BA Visual Communication
Study Visual Communication at UE: Creation and design strategy in a Power Package!
Visual Communication, BA
In an increasingly digitised world, media does not simply reflect our reality, it significantly shapes and alters it. Our Visual Communication Bachelor’s programme offers a practice-oriented education that will equip you with the design skills of the future.
Using our modern studios for video, virtual reality, animation, print and prototyping, you have the opportunity to bring your ideas to life, under the guidance of experienced lecturers. You will work with the latest design software and learn to creatively utilise the potential of modern AI applications in your work.
The media world will continue to face significant challenges in the coming years. Some of the topics we will explore in this programme include technological advancements, automation, artificial intelligence and their impacts. For this purpose, we have developed a versatile and comprehensive curriculum. Through our multimedia approach, integration of AI applications, and focus on interdisciplinary skills such as storytelling, we can optimally respond to future developments.
Key facts about Visual Communication
Start | Language of instruction
- Winter semester: Sep 2024
- Summer semester: Mar 2025
- English, German
Fees
- EU applicants standard: € 708 monthly
- Non-EU applicants standard: € 12,100 yearly
Credits | Duration | Degree
- 180 ECTS
- 6 semesters
- Bachelor of Arts (BA)
- Examination and Study Regulation
Curriculum
This course consists of six semesters. Find out what will you study by downloading the course’s curriculum.
Visual Communication: the degree programme at a glance
In the Bachelor’s programme in Visual Communication, you’ll gain practical expertise and conceptual confidence in design. The curriculum encompasses key areas such as Design Thinking, Conceptualization, Strategy, development of animated visual projects, Information Design, and Storytelling. This course provides a balanced blend of theory and hands-on preparation to comprehensively equip you for a successful career ahead.
In collaboration with renowned partners from the media and cultural industries, we offer you a practical education that nurtures your creativity and provides valuable insights into the working world. Our network of cooperation partners is constantly expanding: There are agencies, museums and cultural institutions in the immediate vicinity of the campus with whom we regularly work on joint projects. In Hamburg, there are very good prospects for job starters, founders and entrepreneurs – all doors are open to you after graduation.
In this programme, you will develop the skills and knowledge modern employers seek in their future employees. You will become a sought-after professional in the media and advertising industry, ready to actively shape the future of visual communication.
Build the Future: Why a degree in Visual Communication can multiply your career opportunities
With their design and software skills, our graduates in Visual Communication work in various fields after their studies – from traditional print and digital media to pure online communication. They work in advertising and communication agencies, as creatives in design offices, or even as self-employed freelance designers. The clients: companies, public institutions, NGOs, startups, publishers, and more – good communication is always needed everywhere, so the career prospects are equally diverse!
Other specific professions are, for example:
- Art director at agencies, communication companies, publishing houses,
- Motion designer, filmmaker, cameraman, camerawoman, VFX operator,
- Curator, social media editor, content creator,
- Illustrator, graphic designer, photographer,
- Strategist or consultant.
Discover the projects of our students in Hamburg
Insights about the new Bachelor's programme
Learn from our Experts
Here you will find further valuable information about our professors and their career.