Study Visual Communication at UE: Creation and design strategy in a Power Package!
Visual Communication, BA*
In an increasingly digitized world, media not only reflect our reality but also significantly shape it. With the bachelor’s degree program in “Visual Communication,” we offer a practice-oriented education that imparts forward-looking design skills.
In our modern studios for video, virtual reality, animation, printing, and prototyping, you have the opportunity to turn your ideas into reality under the guidance of experienced lecturers. You will work with the latest design software and also learn to creatively utilize the potential of modern AI applications. In collaboration with renowned partners from the media and culture industry, we offer you an application-oriented education that fosters your creativity and provides valuable insights into the working world.
The media world will face major challenges in the coming years. Rapid technological developments, automation, and artificial intelligence are just a few of the topics we will have to deal with. Specifically for this purpose, we have developed our versatile and comprehensive curriculum. Through our multimedia approach, the firm integration of AI applications, and a focus on interdisciplinary skills such as storytelling, we can respond optimally to future developments. As a graduate of this degree program, you will become a sought-after specialist in the media and advertising industry, ready to take on responsibility and actively shape the future of visual communication.
Key facts about Visual Communication
Start | Language of instruction
- Winter semester: Sep 2024
- Summer semester: Mar 2025
- English, German
Do you want to see our campus but aren’t around? Check out our Virtual Campus Tour.
- EU applicants standard: € 708 monthly
- Non-EU applicants standard: € 12,100 yearly
Credits | Duration | Degree
- 180 ECTS
- 6 semesters
- Bachelor of Arts (BA)
Internship | Semester abroad
More info here.
Applications for Internationals will be open in March 2024.
This course consists of six semesters. Find out what will you study by downloading the course’s curriculum.
Visual Communication: the degree programme at a glance
In the Bachelor’s programme in Visual Communication, you’ll gain practical expertise and conceptual confidence in design. The curriculum encompasses key areas such as Design Thinking, Conceptualization, Strategy, development of animated visual projects, Information Design, and Storytelling. This course provides a balanced blend of theory and hands-on preparation to comprehensively equip you for a successful career ahead.
Furthermore, we employ the latest design software and demonstrate how you can fully utilise the potential of modern AI applications. Because with us, it’s not just about following trends – we set them! In collaboration with renowned partners from the media and cultural sectors, we offer you a practical education that primes you for your future career. Throughout the entire programme, we provide practical phases and excursions where you can apply and enhance your newly acquired skills.
Build the Future: Why a degree in Visual Communication can multiply your career opportunities
With their software skills and creativity, our graduates in Visual Communication work in various fields after their studies – from traditional print and digital media to pure online communication. They work in advertising and communication agencies, as creatives in design offices, or even as self-employed freelance designers. The clients: companies, public institutions, NGOs, startups, publishers, and more – good communication is always needed everywhere, so the career prospects are equally diverse!
Other concrete professions are, for example:
- Art director at agencies, communication companies, publishing houses,
- Motion designer, filmmaker, cameraman, camerawoman, VFX operator,
- Curator, social media editor, content creator,
- Illustrator, graphic designer, photographer,
- Strategist or consultant.
Print lab project
Hamburg Innenalster (Lake)
Gain access to internships and real-life projects in a range of leading companies and cultural institutions.
Discover the projects of our students in Hamburg
What can you expect at UE
Learn from our Experts
Here you will find further valuable information about our professors and their career.