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Digital Content Creation

Study MA Digital Content Creation at UE and learn to harness digital technologies for impactful content creation!

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Digital Content Creation, MA*

Would you like to help create media experiences that have a lasting impact on people's lives and bring about real change? Our English-language Master's programme Digital Content Creation at the University of Europe for Applied Sciences (UE) is just right for you.
Our programme is aimed equally at graduates of a Bachelor's or Diploma programme who want to broaden their qualifications, as well as experienced professionals from the media industry who want to deepen and develop their existing skills.

For creative minds with a passion for digital media, our MA programme offers an ideal opportunity to translate their artistic vision into the digital world. Whether you're interested in developing innovative YouTube formats, interactive applications or the latest AI tools, our degree programme is the ideal place for students with a strong visual or narrative talent. Here you will learn to use digital technologies in a targeted way to create impressive content. Whether your passion lies in storytelling, generative AI, film or multimedia production, you can unleash your talents in this inspiring environment. Actively shape your future at our university and become part of our pioneering degree programme. Develop yourself into a sought-after leader in the dynamic world of digital content creation.

Start | Language of instruction

  • Winter semester: Sep 2024
  • Summer semester: Mar 2025
  • English


  • Hamburg

Do you want to see our campus but aren’t around? Check out our Virtual Campus Tour.


  • EU applicants standard: € 820 monthly
  • Non-EU applicants standard: € 10,938 yearly

Credits | Duration | Degree

  • 60, 90 or 120 ECTS
  • 2, 3 or 4 semesters
  • Master of Arts (MA)
  • Study and examination regulations

Study option

Choose between the Standard Track (120 ECTS) and the Fast Track (60 or 90 ECTS) study options based on your previous education.

Applications for Internationals will be open in March 2024.

This Master’s programme in Digital Content Creation stands out for its exceptional innovation. It uses the latest technologies, looks into new trends, and encourages creative ideas to make new kinds of digital content. Students learn practical skills, focus on designing for users, and use data to make better content. This helps them get ready for the fast-changing world of digital media.

Through a dynamic curriculum and collaborative projects, this programme equips students with the innovative mindset and expertise needed to thrive in the digital age. You will gain expertise in areas such as graphic design, video production, web development, and storytelling, while integrating emerging technologies like AI and VR. 

Career options with a degree in Digital Content Creation

  • Media and Entertainment Industry: work at media companies, including film production, television, music, publishing, and digital media platforms.
  • Marketing and Advertising Agencies: In marketing and advertising agencies, you can work in roles related to content creation, social media marketing, digital campaign development, and brand communication.
  • E-commerce Companies: create and manage digital content for online shops.
  • Software and Technology Companies: In companies specializing in software development, technology, or digital platforms, you can work in roles related to content creation, user experience design, product development, or digital media strategy.
  • Educational Institutions: you can work in educational institutions such as universities or continuing education centers as lecturers or subject matter experts in digital media and content creation.
  • Self-Employment and Freelancing: Many garduates choose to work as freelance content creators, as digital media consultants, or entrepreneurs in the digital media industry.
  • Printing Lab

    Print lab

  • three people playing table soccer

    Campus life

  • A girl with a water jet

    Print lab project

  • a class room with a lot of images on the wall


  • a corner with image son the wall and colorful backgrounds for photos

    Photo Studio

  • creative studio with a lot of drawing pinned on boards

    Illustration Studio

  • a lake with some people around

    Hamburg Innenalster (Lake)

  • a city with a church and a huge street

    Hamburg City

Cooperation Partners

Gain access to internships and real-life projects in a range of leading companies and cultural institutions.

  • SONY
  • UE Germany Cooperation Partners - BASF
  • designxport
  • JUNGvMATT Logo
  • UE Germany Cooperation Partners - RTL

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What can you expect at UE

UE fosters a dynamic campus life with a myriad of engaging events, from industry-focused seminars to cultural festivals, creating a vibrant community that enhances both academic and social experiences for students.

Learn from our Experts

Here you will find further valuable information about our professors and their career.

Learn from our Expert - Prof. Dr. Lauritz Lipp

Prof. Dr. Lauritz Lipp

Dr. Lauritz Lipp is the professor for Communication Design at University of Europe for Applied Sciences, Hamburg campus. Contact us to know more!
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Contact us today