Eva Lotta

Game Changer

Eva Lotta completed a master’s degree in Corporate Management from UE. Today she works as a branch manager of the Young Talent Centre at the Hamburg Football Club (HSV). Eva Lotta wrote her master’s thesis on “Corporate Development in Professional Sports” using the example of talent management at a German Bundesliga football club. Especially the focus on practical applicability during her studies has brought her a lot in retrospect.
Room for individuality
Eva Lotta was particularly impressed by the fact that the lessons left so much room for each individual student: “Many of my fellow students worked as working students during their studies, just like I did. Our lecturers were so flexible that we could often use the company we were working for as a case study”.

During her studies, she always had the chance to implement real projects under academic supervision. Find out how Eva Lotta’s story as a sports manager began and how UE supported her on her way to becoming an office manager in the video.


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