Starting semesters
· Winter semester: September
· Summer semester: March
Innovation Design Management, MA
In its study from October 2018, the global consulting firm McKinsey, demonstrated that companies who regard design and the employment of creativity as principal drivers in their value-generation outperform industry-benchmark growth by as much as two to one.
Comprehensive disruption through digitisation, changing marketplaces, and consumer behaviour have created a new professional playing field between creative design, business strategy, and IT development. Innovation-centered companies increasingly look for managers who understand how to use design as a prominent driving factor behind business decisions and how to incorporate right-brain-thinking and an artistic attitude in business, as strategic assets in the generation of innovation and sustainable consumer-value, and in the transformation of a companies’ organisation and vision.
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Key Facts
Language of instruction
English
Degree
Master of Arts
Credits
Standard: 120 ECTS
Fast-Track: 60 or 90 ECTS
Duration
2, 3 or 4 semesters
*Important note: There is no guarantee that classroom teaching will be possible throughout the semester due to COVID-19.
Highlights
· Individual development
· Small learning groups
· Creative freedom
Campus
UE Innovation Hub
Join exclusive cooperations: Royal College of Art & UE
In the winter semester 2021, all new students that have enrolled in our Innovation Design Management Master's degree were able to integrate their main degree programme with the Designing Services & Products with Artificial Intelligence course organized by the prestige Royal College of Art (RCA) in London - at no additional costs. This course was taught by esteemed RCA professors, and our students got taught the most important design principles to develop AI products and services. Our students were working on their own individual projects to get an understanding of how to work with AI. After finishing the course, all students participating in the course received a certificate to add to their CV and portfolios.
More Information on RCA module at UE
Benefits
What makes it outstanding to study at UE?
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The University of Europe for Applied Sciences (UE) is state accredited and has received multiple awards.
At the UE you even get the possibilty to actively shape your studies and your career path. Depending on your personal career goals, you will select your own specialisations and choose from a range of interdisciplinary subjects. The programmes taught at our university also include practical projects with top partners from the creative industry, field trips and workshops, which will prepare you perfectly for your dream job.
Studying at UE in Germany
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We put emphasis on internationality. That is why we were ranked among the top 25 performers in student mobility and international orientation worldwide (U-Multirank 2016). Our numerous international students come from all over the world to pursue a highly valued (state and ZEvA recognised) German degree that is entirely taught in English.
Germany, known as the country of innovators, is the perfect place to get your degree. Germany is a particularly safe and livable country with relatively low tuition fees and affordable living costs. Furthermore, Berlin is known as Europe's creative capital, magnet for artists, and "place to be" for designers.
“Play by the rules, but be ferocious.”
– Phil Knight.
The programme - courses and projects
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Innovation Design Management is welcoming international and national applicants majoring in all economics- or design-related subjects. In this programme, you will have the unique chance to acquire deep knowledge of how leading companies employ design to create innovative and more meaningful products, establish corporate culture and deliver sustainable customer value.
Career options with a degree in Innovation Design Management
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More and more companies are understanding the substantial value that design can bring to them:
- - Design creates meaningful products and better development processes
- - Disruptive or radical innovations require new development processes
- - Design gives a conceptual dimension to idea-finding and concept-development
- - Design is a human-centered activity
Therefore, the market needs experts who have a strong standing in design and in business and who can successfully organise design both as strategy and as process. This persona is at the core of the master’s programme Innovation Design Management.
Typical areas of work include leading positions could be (e.g.): Design Development & Management, Design Research & Strategy, Corporate Culture & Strategic Brand Management, New Business Development and Product & Innovation Management
“... the problem-solving virtuosity that are necessary to operate in the 21st century.”
– Dennis Hambeukers, Design Strategist
Tuition fees and funding
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As a private university, our fees are worth it: UE will help you set them apart from the graduates of many public universities. Your employment and earnings prospects are greatly improved.
We are happy to provide you with information on funding your studies and on any available scholarships. If you have any further questions, our Student Admissions Office can provide you with detailed information. Find out useful information on bachelor funding.
How to apply
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1. Please complete our online application form in its entirety.
2. Upload the relevant certified documents.
3. Interview stage: it can take place at our campus, or via telephone or video conference (e.g., Skype).
4. Your portfolio:
- min. 4 samples, max. 8 samples from previous projects during studies or job
- Motivation letter: Please make sure to clearly demonstrate your motivation for entering the program “M.A. Innovation Design Management”. Your paper should contain about 750 words
Important: In the application phase, you must have already decided in which of our degree programmes you would like to study. However, please note that you may change programmes at a later time if desired.
Find out more about the entire application process. You can apply a year in advance for your desired starting semester.
Students who are currently completing their bachelor’s degree can also apply. Please refer to our admission requirements for more information.
This master programme “Innovation Design Management” is positioned right at the intersection of design and business. It wants to shape individuals who accept these complex, fast-paced challenges and who take an integrated approach with strategies that combine the best of design, business, and technology. This is, among others, accomplished through a range of intense project activities that will be held in close cooperation with leading industry professionals and actual enterprises who face these very challenges.
According to Forrester Research (2021), the leading question in innovation-oriented organizations is how to create an organizational culture of innovation and change. Therefore, innovation-driven job markets urgently seek talents with strong skills in interdisciplinarity, innovation and creative problem-solving. The MA Innovation Design Management is one of the most cutting-edge management programmes today, and it precisely caters to this demand! The 2020 Job Outlook Survey by the National Association of Colleges and Employers (NACE) lists the top attributes that employers seek on a candidate’s resume. The programme prepares young professionals for the future:
- Problem-solving skills
- Ability to work in a team
- Creativity
- Communication skills
- Strategic planning skills
- Leadership
- Entrepreneurial skills
- Analytical/quantitative skills
What is the MA Innovation Design Management?
… the first management programme in an Art & Design faculty – worldwide!
… providing students with tools for helping organizations become more adaptable, innovative and creative.
… accepting students from different academic background
What is the MA Innovation Design Management NOT?
… teaching students how to become a designer.
… teaching students how to master design-software.
… requiring applicants to have specific design-knowledge
Who can apply?
The MA Innovation Design Management is an open master’s programme for all applicants with prior degrees in design, business or technology. During their studies, students work mostly in interdisciplinary teams on innovation projects, many of them with actual industry partners.
How can people with backgrounds in art and design apply?
Applicants with a background in Art & Design are requested to submit a portfolio with up to 8 samples of their best and most recent work. In addition to the usual application documents such as proof of study, professional certificates and proof of English proficiency, applicants must also submit a paper* with answers to four IDM specific questions.
How can people with backgrounds in business or technology apply?
Applicants without a background in Art & Design are not requested to submit a portfolio with work samples. In addition to the usual application documents such as proof of study, professional certificates and proof of English proficiency, applicants must submit a paper* with answers to four IDM-specific questions
What kind of jobs do graduates of the MA IDM work in?
Our graduates occupy a wide variety of positions. For example, they work as Management Consultants, Service Owners, Innovation Managers, UX-Consultants, UX-Designers, and other.
240 ECTS for the fast track
In special cases, applicants with less than 240 ECTS can be admitted to the fast track if they demonstrate to possess notions and
competencies required by the university for the master’s programme, for example through 180 ECTS bachelor plus extra-academic competencies (one year or more industry experience): up to + 60 ECTS.
In some cases: Admission test (ECTS not rewarded)
210 ECTS for the 3-semester programme
In special cases, applicants with less than 210 ECTS can be admitted to the 3 semester-programme if they demonstrate to possess notions and
competencies required by the university for the master’s programme, for example through 180 ECTS bachelor plus extra-academic competencies (6 months or more industry experience): up to + 30 ECTS
In some cases: Admission test (ECTS not rewarded)
180 ECTS for the 4-semester programme
The 4 semester-programme is therefore suitable for all applicants with regular 3-year bachelor's.
• Proof of English proficiency (IELTS 6.0, TOEFL 72-79)
• Letter of Motivation (answer to 4 specific questions)
• Certificates about eventual previous work experience
• Applicants with prior degrees in design-related subjects must present a portfolio with up to 8 work samples.
• Admission interview (on request)
• In some cases an admission test might be required (written and oral).
Collaboration Partners
Gain access to internships and real- life projects in a range of leading companies and cultural institutions.
Gain access to internships and real- life projects in a range of leading companies and cultural institutions.
UE Archive Selection
UE Archive Selection
News
How do you develop innovation based on design and strategy concepts?
Read more about "How can design be used as a method and as a strategy to create innovation and better customer experiences?"
What Is MA Innovation Design Management and its career scope in 2022?
Planning to do a masters in design management? Keep reading to learn about the advantages of design management and your career opportunities.
Exclusive Cooperation with Royal College of Art London in UE study programmes
UE students will learn to create and develop innovative projects by working in collaborative teams and receive a certificate from the RCA.
Digital exhibition of our Art & Design graduates 'Turn the Tide'.
Save the date Berlin & Innovation Hub 28/01/2022 Hamburg 04/02/2022
Benefit from the UE Master's Reform
More flexible, more interdisciplinary, and more practice-oriented - the new Master's programmes make the University of Europe for Applied Sciences (UE) even more attractive! Students of selected MA programmes at UE have the choice of a Master's degree in 60, 90, or 120 ECTS which gives them full flexibility. Students can apply for one of the three options depending on the education they've already achieved and how many ECTS they've already accumulated in their previous Bachelor's (or Master's) courses. Practical experience will also be taken under consideration.
Students from our MA progamme Innovation Design Management
