Basketball Management
(Specialisation)
Find out more about our Basketball Management Specialisation.
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Basketball Management (Specialisation)
The basketball club ALBA BERLIN and the University of Europe for Applied Sciences (UE) have jointly developed this Europe-wide unique specialisation. Here you will find everything you need to know about the basketball business in Germany, Europe and the USA. Your teachers are experienced professionals from basketball federations and clubs.
Curriculum
Basketball Management
The Basketball Management specialisation comprises of modules such as "Innovation Management in Sport" & "Trends in Sport & Event Management".
Key Facts about Basketball Management (Specialisation)
Our Locations
Find out everything about our locations in Berlin and Hamburg!
Not on site? We’ve got you. Discover our campuses through our Virtual Campus Tour below.
Fees
- EU applicant standard: €40 per month
- Non-EU applicant Standard: €240 per semester
Check out our fees and financing page for more info.
Start, Language & Credits
- 20 ECTS
- Language: English
- Winter semester: September
- Summer semester: March
Do you have any further questions? You may already find the answer in the most frequently asked questions.
Programme Structure
The first two semesters are dedicated to "Basketball Sport" and "Basketball Business". The 5th and 6th semesters are dedicated to "Basketball Management". What are the special features of basketball marketing? For example, how do I manage a brand like ALBA BERLIN? What role do the fans and fan culture play? How do I deal with sponsors? Our lecturers from the football business will give you answers to all these questions and many more.
Study Trips
In addition to the theoretical basics from the lectures, "Study Trips" and "Case Studies" are a very essential part of our specialisation. Our students should not only learn from the professionals but also apply what they have learned directly. And this is best done directly on-site in the stadiums, at the clubs and agencies..
“We work closely with regional partners and organizations to create an applied, experience-driven education.”
– Prof. Thomas Rieger
– Prof. Thomas Rieger
Learn from our Experts
Here you will find further valuable information about our professors and their career.
Prof. Dr. Stefan Chatrath
Stefan Chatrath, Head of the Sports and Event Management programme and Vice Dean of the Business Faculty at UE Berlin.
Prof. Dr. Thomas Rieger
Dr. Thomas Rieger is the Dean of the Faculty Sports, Media & Event at University of Europe for Applied Sciences, Iserlohn campus. Visit us to know more!
Prof. Dr. Uwe Freimuth
Dr. Uwe Freimuth is the professor for Sport Management at University of Europe for Applied Sciences. Visit us to know more!