Apply Enquire Events

Extended application deadline until September 30 for winter semester 2021!

Start your study programme at UE now on campus, online live teaching or hybrid teaching mode!

Apply now!

Digital Product Management, BA*

Strategic product development.

As a digital product manager, you act as the voice of the customer in decisions about strategy and future product development. She or he will use data from customer insight and competitive analyses to ensure that products are future proof. Digital product managers also work in close contact with marketing to help promote the products to the right customers. They are also responsible for creating the product backlog, which is a dynamic to-do-list at the core of product development.

Digital product managers need a broad, interdisciplinary and integrated understanding of business, information technology, quantitative and legal principles. They can independently and holistically identify opportunities and formulate structured requirements for digital products and coordinate agile development teams and organizations.

* Accreditation in preparation

Brochures Apply now

Key Facts

Starting semesters
Starting semesters

· Winter semester 2021/22, September

· Summer semester 2021, March

· 6 Semesters

Language of instruction
Language of instruction

English

Degree
Degree

Bachelor of Arts (BA)

Tuition fee
Tuition fee

EU applicants: 9,310 € / Non-EU applicants: 12,110 € (yearly)

Here more

Internship semester / semester abroad
Internship semester / semester abroad

5th Semester

Here more

Credits
Credits

180 ECTS

*Important note: There is no guarantee that classroom teaching will be possible throughout the semester due to COVID-19.

Here more

Highlights
Highlights

· Individual development

· Small learning groups

· Creative freedom

Campus
Campus

UE Innovation Hub

Benefits

What makes it outstanding to study at UE?

Show more
x

The University of Europe for Applied Sciences (UE) is state accredited and has received multiple awards. The theory you learn will find practical application in several project weeks. A wide variety of interdisciplinary courses allow you to determine the content of your studies. Our university offers modern equipment like photo studios, print and scan labs, Mac pools and more.

An internship or a semester abroad is mandatory, and several excursions give you the opportunity to study in New York, Iceland, Vietnam, Paris and other destinations. Create your story, inspire the world.

Studying at UE in Germany

Show more
x

We put emphasis on internationality. That is why we were ranked among the top 25 performers in student mobility and international orientation worldwide (U-Multirank 2016). Our numerous international students come from all over the world to pursue a highly valued (state and ZEvA recognised) German degree that is entirely taught in English.

Germany, known as the country of innovators, is the perfect place to get your degree. Germany is a particularly safe and livable country with relatively low tuition fees and affordable living costs. Furthermore, Berlin is known as Europe's creative capital, magnet for artists, and "place to be" for designers.

“Play by the rules, but be ferocious.”

– Phil Knight.

The programme - internships and semester abroad

Show more
x

Digital product managers need a broad, interdisciplinary and integrated understanding of business, information technology, quantitative and legal principles. They can independently and holistically identify opportunities and formulate structured requirements for digital products and coordinate agile development teams and organizations. Our professors and lecturers are your mentors, because your success is our goal!

In the 5th semester, you’ll have the opportunity to test out your newly-gained design skills in practice through an internship or a semester abroad.

Career options with a degree in Digital Product Management

Show more
x

Graduates from the BA Digital Product Management will have the following tools to succeed:

  • A broad body of knowledge related to business, information technology and strategic development.
    Be able to identify and articulate business opportunities for the development of innovative, customer-centered products.
    Generate strategies based on insights from a variety of data, like economics, sociology, psychology, marketing and technology.
    Understands the need to create products that represent and fit the cultural values of the brand.
    Can work in interdisciplinary teams due to new learning experiences and cooperation in group-projects and also work on their own personal development, which includes the development of assertiveness and flexibility.
    A high level of personal maturity as well as leadership and decision-making skills to take on responsibility from an entrepreneurial perspective.
    Possesses moderation, organizational and communication skills.

“Your most unhappy customers are your greatest source of learning.”

– Bill Gates, Microsoft

Tuition fees and funding

Show more
x

As a private university, our fees are worth it: UE will help you set them apart from the graduates of many public universities. Your employment and earnings prospects are greatly improved. 

We are happy to provide you with information on funding your studies and on any available scholarships. If you have any further questions, our Student Admissions Office can provide you with detailed information. Find out useful information on bachelor funding.

How to apply

Show more
x

1. Please complete our online application form in its entirety.
2. Upload the relevant certified documents.
3. Interview stage: it can take place at our campus, or via telephone or video conference (e.g., Skype).

Important: In the application phase, you must have already decided in which of our degree programmes you would like to study. However, please note that you may change programmes at a later time if desired.

Find out more about the entire application process. You can apply a year in advance for your desired starting semester.

Studying digital product management at the University of Europe for Applied Sciences will provide you with a highly dynamic and interdisciplinary education in one of the tech-industries’ most relevant areas. You will acquire hands-on knowledge of your discipline through collaboration with industry partners and practical experiences. Our major/minor option will allow you to further tailor your professional profile by combining your core discipline with a range of specializations options such as in game design or UX/UI. 

Digital Product Management BA

Hear from Dr. Professor Johannes Kiessler, head of BA Digital Product Management programme at the University of Europe for Applied Sciences

Curriculum

This course consists in six semesters. Find out what will you study by downloading the course’s curriculum.

Curriculum Bachelor DPM

Our student testimonials

Collaboration Partners

Gain access to internships and real- life projects in a range of leading companies and cultural institutions.

Read more

Gain access to internships and real- life projects in a range of leading companies and cultural institutions.

Read more

Contact us today