B.Sc. Digital Business & Data Science

Study Digital Business & Data Science in Dubai

Transforming Business with Data-Driven Solutions

Dubai is rapidly becoming a global centre for digital innovation, smart government, AI, fintech, e-commerce and future-focused entrepreneurship. The B.Sc. Digital Business & Data Science at UE Dubai prepares you to understand this transformation and take an active role in shaping it.

This programme combines business thinking with data science, artificial intelligence and digital technologies. You’ll learn how companies use data to make better decisions, create new digital products, optimise services and build smarter customer experiences. With a strong focus on practical learning, you’ll graduate with the skills to support digital transformation across industries in Dubai, the UAE and beyond.

At UE Dubai, you study in the heart of a future-facing business environment while earning a German-accredited degree recognised for its applied, career-focused approach.

Request Brochure

Curriculum BSc Digital Business & Data Science

The Digital Business & Data Science Bachelor’s programme combines core business knowledge with future-focused technology and analytical skills. Modules cover areas such as artificial intelligence, data analysis, programming, digital business models, innovation, law and strategic decision-making.
You’ll explore how data-driven technologies are used in real business contexts from fintech and e-commerce to smart cities, logistics, health innovation and digital government.

Download Curriculum Download Module Manual

Key facts about Digital Business & Data Science

Check out our Locations

Find out everything about our Campus in Dubai!

Dubai is a leading destination for students who want to combine academic study with international career ambition. The city offers access to diverse industries, multicultural workplaces and a fast-growing business ecosystem.

Check out our campus here

Admission Requirements

Here are some things you will require for your application at the UE:

Completed application form
Copy of your passport
General higher education entrance qualification or entrance qualification for studies at universities of applied sciences including practical parts*.
Successful admission procedure: As a rule, this is an entrance test.
Good English language skills (at least B2)

Admission Requirements

Semesters & Credits

ECTS: 180
Language: English
Winter semester: September
Summer semester: March
Examination and Study Regulations

FAQs Accreditation

Fees

Dubai: AED 60,882 Yearly

Check out our fees and financing page for more info.

* Please reach out to our student advisors for further funding options

Fees & Financing

Here is why you should study at UE Dubai

90% employed after graduation
Fully accredited and recognized degree
Funding & financial support (scholarships & more)
140+ nationalities across our campus
Free of charge visa support
Modern facilities
Accommodation support

Spotlight Module “Artificial Intelligence”

Artificial Intelligence is transforming how businesses make decisions, automate processes and create new products and services. In this module, you’ll explore the strategic value of AI and learn how technologies such as machine learning, deep learning and algorithms are used to solve real business challenges.

You’ll examine practical AI applications across industries relevant to Dubai’s economy, including fintech, e-commerce, smart services, logistics, healthcare innovation and digital government. By combining technical understanding with business thinking, you’ll learn how to identify AI-enabled opportunities and assess their impact on organisations, customers and society.

This module helps you build one of the most in-demand skill sets for today’s job market: the ability to understand data-driven technologies and apply them to real business contexts.

What happens after your studies?

After completing your B.Sc. Digital Business & Data Science at UE Dubai, you’ll be prepared for career paths at the intersection of business, data and technology. You’ll graduate with the ability to analyse data, understand digital business models and support innovation projects across different industries.
Dubai’s fast-growing digital economy creates opportunities for graduates who can combine analytical thinking with business insight. Possible roles include:

Digital Business Development Manager
Data Analyst
Business Analyst
Digital Innovation Manager
Digital Transformation Consultant

After your studies, you will not only be an expert in business issues, but above all you will have the best qualifications and thus be decisive for the success of projects in various industries and organisations.

UE Pre-Course in Dubai

Students interested in studying at UE Campus Dubai can enrol in the Bachelor Pre-Course programme to prepare for their undergraduate studies.

The UE Pre-Course helps you get ready for university-level learning in an international environment. You’ll strengthen your academic foundations, improve your confidence and gain an early introduction to the skills needed for a business and technology degree.

Complete the UE Pre-Course and the cost will be credited towards your final semester of Bachelor studies at UE.

Note: In the application process, please select the option “Undergraduate + Foundation Diploma”.

Cooperation Partners

At UE Dubai, the focus is on connecting your studies with the skills employers need in digital business, data science and technology-driven industries. Through applied projects, case studies and professional networking opportunities, you’ll learn how to approach real business challenges and build experience that strengthens your CV.