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Corporate visions – Key success factor or waste of time?


Corporate visions – Key success factor or waste of time?

A corporate vision is a challenging and imaginative picture of the future role and objectives of a company. Prof. Polster will explain the concept and importance of such corporate visions and discuss certain criteria that help making a corporate vision successful. Further, we will take a look at the creation and implementation of corporate visions. Finally, we will address the life cycle of corporate visions and ask whether they are becoming less important in our faster changing world.

  • When:
    Thursday, 03 December 2020 4 - 5pm CET

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